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minutes\u003C/p\u003E\r\n\u003Ch4\u003EDescription:\u003C/h4\u003E\r\n\u003Cp\u003EThe Alamat UP team talking about their new and innovative app, which they entered into Shell’s Pitch the Future competition.\u003C/p\u003E\r\n\u003Cp\u003E\u003Cb\u003ESession #4 - Alamat UP Transcript\u003C/b\u003E\u003C/p\u003E\r\n\u003Cp\u003E[Background music plays]\u003C/p\u003E\r\n\u003Cp\u003EInstrumental synthesiser music with rhythmic background beat.\u003C/p\u003E\r\n\u003Cp\u003E[Video footage]\u003C/p\u003E\r\n\u003Cp\u003EIndividual head and shoulder video footage of six team members of Alamat UP, with blue and yellow cogs turning behind them. We then see a split screen of all six team members at once, smiling and waving into the camera.\u003C/p\u003E\r\n\u003Cp\u003EInterview with Team Alamat UP\u003C/p\u003E\r\n\u003Cp\u003E[Speaker 1]\u003C/p\u003E\r\n\u003Cp\u003EHi.\u003C/p\u003E\r\n\u003Cp\u003E[Speaker 2]\u003C/p\u003E\r\n\u003Cp\u003EWe...\u003C/p\u003E\r\n\u003Cp\u003E[Speaker 3]\u003C/p\u003E\r\n\u003Cp\u003EAre…\u003C/p\u003E\r\n\u003Cp\u003E[Speaker 4]\u003C/p\u003E\r\n\u003Cp\u003ETeam…\u003C/p\u003E\r\n\u003Cp\u003E[Speaker 5]\u003C/p\u003E\r\n\u003Cp\u003EAlamat…\u003C/p\u003E\r\n\u003Cp\u003E[Speaker 6]\u003C/p\u003E\r\n\u003Cp\u003EUP.\u003C/p\u003E\r\n\u003Cp\u003E[Text displays]\u003C/p\u003E\r\n\u003Cp\u003EHi. We are team Alamat UP.\u003C/p\u003E\r\n\u003Cp\u003E[Graphic]\u003C/p\u003E\r\n\u003Cp\u003EBlue, yellow and grey lines sweep across the screen. Words appear on a blue background.\u003C/p\u003E\r\n\u003Cp\u003E[Title]\u003C/p\u003E\r\n\u003Cp\u003EPitch the Future. Tracking and Reducing CO2 Emissions From Vehicles With Microsoft. Team Alamat UP. Philippines.\u003C/p\u003E\r\n\u003Cp\u003EInterview with Speaker 5\u003C/p\u003E\r\n\u003Cp\u003E[Video footage]\u003C/p\u003E\r\n\u003Cp\u003EHead and shoulders shot of Speaker 5 looking into the camera, with blue and yellow cogs turning behind him.\u003C/p\u003E\r\n\u003Cp\u003E[Speaker 5]\u003C/p\u003E\r\n\u003Cp\u003EIn a nutshell, Cero is a smartphone app that incentivises users and provides policy makers the data to collectively mitigate the effects of vehicles emissions in the environment.\u003C/p\u003E\r\n\u003Cp\u003E[Graphic]\u003C/p\u003E\r\n\u003Cp\u003EA green background with the Cero logo, featuring a graphic of a petrol pump combined with a leaf. The graphic changes to a view from inside a car. We see a petrol gauge and the needle rises to show the fuel tank is full, as a second gauge with a leaf inside it appears. The image then changes to a picture of a mobile phone. It has the Cero logo on its screen and the text reads, Congratulations, you saved £290.00 this year. Another graphic follows. It shows a yellow car on a green background, driving past a city landscape, and a figure standing next to the flag of the Philippines.\u003C/p\u003E\r\n\u003Cp\u003E[Text displays]\u003C/p\u003E\r\n\u003Cp\u003EIn a nutshell, Cero is a smartphone app that incentivises users and provides policy makers the data to collectively mitigate the effects of vehicles emissions in the environment.\u003C/p\u003E\r\n\u003Cp\u003EInterview with Speaker 2\u003C/p\u003E\r\n\u003Cp\u003E[Video footage]\u003C/p\u003E\r\n\u003Cp\u003EHead and shoulders shot of Speaker 2 looking into the camera, with blue and yellow cogs turning behind her.\u003C/p\u003E\r\n\u003Cp\u003E[Speaker 2]\u003C/p\u003E\r\n\u003Cp\u003EWe chose to take part in Pitch the Future, because we have a collective passion to prove to ourselves that we can make a difference in this world.\u003C/p\u003E\r\n\u003Cp\u003E[Graphic]\u003C/p\u003E\r\n\u003Cp\u003EA series of photographs of team members standing in front of a white background, smiling. We see a split screen with photographs of 12 more team members. Each person is next to a Cero logo, an image of the app and the flag of the Philippines.\u003C/p\u003E\r\n\u003Cp\u003E[Text displays]\u003C/p\u003E\r\n\u003Cp\u003EWe chose to take part in Pitch the Future, because we have a collective passion to prove to ourselves that we can make a difference in this world.\u003C/p\u003E\r\n\u003Cp\u003EInterview with Speaker 3\u003C/p\u003E\r\n\u003Cp\u003E[Video footage]\u003C/p\u003E\r\n\u003Cp\u003EHead and shoulders shot of Speaker 3 looking into the camera, with blue and yellow cogs turning behind him.\u003C/p\u003E\r\n\u003Cp\u003E[Speaker 3]\u003C/p\u003E\r\n\u003Cp\u003EOne of the most memorable challenges we faced as a team was we submitted our video and paper during a typhoon. For those of you who don’t know, a typhoon is basically a very strong storm, so we were trying to not only finish the paper and the video for the competition, but also trying to stay calm and safe during the storm.\u003C/p\u003E\r\n\u003Cp\u003E[Graphic]\u003C/p\u003E\r\n\u003Cp\u003EA birds-eye-view of a city, with roads running between the buildings. Markers appear on the screen to show the start and end destinations of a car journey. A smartphone app shows the same route being drawn out on a digital map.\u003C/p\u003E\r\n\u003Cp\u003E[Video footage]\u003C/p\u003E\r\n\u003Cp\u003EHead and shoulders shot of Speaker 3 looking into the camera, with blue and yellow cogs turning behind him.\u003C/p\u003E\r\n\u003Cp\u003E[Graphic]\u003C/p\u003E\r\n\u003Cp\u003EA photograph of a hand-written plan made by the team, showing five boxes with annotated drawings of cars. We then see a digital plan where ideas are moved around a screen and questions are asked, such as, Is the idea inclusive for all users?\u003C/p\u003E\r\n\u003Cp\u003E[Text displays]\u003C/p\u003E\r\n\u003Cp\u003EOne of the most memorable challenges we faced as a team was we submitted our video and paper during a typhoon. For those of you who don’t know, a typhoon is basically a very strong storm, so we were trying to not only finish the paper and the video for the competition, but also trying to stay calm and safe during the storm.\u003C/p\u003E\r\n\u003Cp\u003E[Graphic]\u003C/p\u003E\r\n\u003Cp\u003EBlue, yellow and grey lines sweep up the screen. Words then appear on a blue background.\u003C/p\u003E\r\n\u003Cp\u003E[Title]\u003C/p\u003E\r\n\u003Cp\u003EWhat Has Your Team Learned?\u003C/p\u003E\r\n\u003Cp\u003EInterview with Speaker 1\u003C/p\u003E\r\n\u003Cp\u003E[Video footage]\u003C/p\u003E\r\n\u003Cp\u003EHead and shoulders shot of Speaker 1 looking into the camera, with blue and yellow cogs turning behind him.\u003C/p\u003E\r\n\u003Cp\u003E[Speaker 1]\u003C/p\u003E\r\n\u003Cp\u003EWe have learned that a big idea does not come from a sudden spark of brilliance, but it is a product of consistent perseverance. All throughout, we never stopped asking questions and we never stopped suggesting new ways to innovate.\u003C/p\u003E\r\n\u003Cp\u003E[Video footage]\u003C/p\u003E\r\n\u003Cp\u003ESplit screen of six team members looking into the camera.\u003C/p\u003E\r\n\u003Cp\u003E[Graphic]\u003C/p\u003E\r\n\u003Cp\u003EA green background with a smartphone on the right-hand side of the screen. The phone shows the Cero app with a fictional profile. Three sections below the profile picture are seen: New Trip, My Drive Cycles and Rewards. To the left of this, two boxes appear with suggestions on how to save fuel. The image of the smartphone then sweeps across the screen. The app changes to show a section enabling the user to track their fuel consumption. A second image of a petrol station appears next to the phone.\u003C/p\u003E\r\n\u003Cp\u003E[Video footage]\u003C/p\u003E\r\n\u003Cp\u003ESplit screen of six team members looking into the camera. Then a head and shoulder shot of Speaker 1.\u003C/p\u003E\r\n\u003Cp\u003E[Text displays]\u003C/p\u003E\r\n\u003Cp\u003EWe have learned that a big idea does not come from a sudden spark of brilliance, but it is a product of consistent perseverance. All throughout, we never stopped asking questions and we never stopped suggesting new ways to innovate\u003C/p\u003E\r\n\u003Cp\u003E[Graphic]\u003C/p\u003E\r\n\u003Cp\u003EBlue, yellow and grey lines sweep up the screen. Words then appear on a yellow background.\u003C/p\u003E\r\n\u003Cp\u003E[Title]\u003C/p\u003E\r\n\u003Cp\u003EWhy Are You Proud of Your Team?\u003C/p\u003E\r\n\u003Cp\u003EInterview with Speaker 2\u003C/p\u003E\r\n\u003Cp\u003E[Video footage]\u003C/p\u003E\r\n\u003Cp\u003EHead and shoulders shot of Speaker 2 looking into the camera, with blue and yellow cogs turning behind her.\u003C/p\u003E\r\n\u003Cp\u003E[Speaker 2]\u003C/p\u003E\r\n\u003Cp\u003EI am very proud of the fact that we were able to come up with an innovative solution that does not use additional hardware and is cheap enough for anyone to use. We are also very proud of our team, because we’re always there for each other.\u003C/p\u003E\r\n\u003Cp\u003E[Graphic]\u003C/p\u003E\r\n\u003Cp\u003EA graphic of a woman driving a car, with a second image of a traffic jam above her. There is an image of a smartphone on the other side of the screen, displaying an aggressive driving alert on the Cero app. The app then changes to show a message explaining how calm driving lowers fuel consumption.\u003C/p\u003E\r\n\u003Cp\u003E[Video footage]\u003C/p\u003E\r\n\u003Cp\u003ESplit screen showing six members of the Alamat UP team looking into the camera.\u003C/p\u003E\r\n\u003Cp\u003E[Text displays]\u003C/p\u003E\r\n\u003Cp\u003EI am very proud of the fact that we were able to come up with an innovative solution that does not use additional hardware and is cheap enough for anyone to use. We are also very proud of our team, because we’re always there for each other.\u003C/p\u003E\r\n\u003Cp\u003E[Graphic]\u003C/p\u003E\r\n\u003Cp\u003EBlue, yellow and grey lines sweep up the screen. Words then appear on a yellow background.\u003C/p\u003E\r\n\u003Cp\u003E[Title]\u003C/p\u003E\r\n\u003Cp\u003E3 Words You Think Best Describe Pitch the Future?\u003C/p\u003E\r\n\u003Cp\u003EInterview with Speaker 3\u003C/p\u003E\r\n\u003Cp\u003E[Video footage]\u003C/p\u003E\r\n\u003Cp\u003EHead and shoulders shot of Speaker 1 looking into the camera, with blue and yellow cogs turning behind him.\u003C/p\u003E\r\n\u003Cp\u003E[Speaker 3]\u003C/p\u003E\r\n\u003Cp\u003EOne more step.\u003C/p\u003E\r\n\u003Cp\u003E[Video footage]\u003C/p\u003E\r\n\u003Cp\u003ESplit screen showing six members of the Alamat UP team looking into the camera. They are smiling and waving.\u003C/p\u003E\r\n\u003Cp\u003E[Audio]\u003C/p\u003E\r\n\u003Cp\u003EShell jingle\u003C/p\u003E\r\n\u003Cp\u003E[Graphic]\u003C/p\u003E\r\n\u003Cp\u003EShell Pecten centred on a background of yellow and blue turning cogs.\u003C/p\u003E\r\n\u003Cp\u003E[Text displays]\u003C/p\u003E\r\n\u003Cp\u003E#MakeTheFuture #ShellEcoMaraton\u003C/p\u003E\r\n"}}],"id":"/content/shell/business/shellecomarathon/en_gb/about/previous-seasons/2021-programme/virtual-programme-2021/pitch-the-future/meet-the-teams/alamatup/jcr_content/root/main/section/simple_585352478/list","model":{}},{"organism":"PromoSimple.Text","color":"inherited","id":"/content/shell/business/shellecomarathon/en_gb/about/previous-seasons/2021-programme/virtual-programme-2021/pitch-the-future/meet-the-teams/alamatup/jcr_content/root/main/section/simple_585352478/text_954067857","model":{"text":"\u003Cp\u003ETo help track and reduce CO\u003Csub\u003E2\u003C/sub\u003E emissions from passenger vehicles, the Alamat UP team has designed a mobile app. Titled CERO (CO\u003Csub\u003E2\u003C/sub\u003E Emission Reduction Operation), it aims to act as a platform for users to monitor their fuel consumption and reduce it by implementing eco-driving best practices. Among its features, the app includes:\u003C/p\u003E\r\n\u003Cul\u003E\r\n\u003Cli\u003EReal-time eco-driving notifications\u003C/li\u003E\r\n\u003Cli\u003EOptimal route mapping capabilities\u003C/li\u003E\r\n\u003Cli\u003EAfter-trip analysis\u003C/li\u003E\r\n\u003Cli\u003EFuel consumption wallet for budgeting\u003C/li\u003E\r\n\u003C/ul\u003E\r\n\u003Cp\u003ETelematic solutions that aim to meet these needs do already exist, but the team identified a gap in the market that CERO was able to fill. By only requiring smartphone sensors and machine learning to operate effectively, the app can measure links between driving behaviour and fuel consumption without the need for additional, costly sensors, as required by many competitor products.\u003C/p\u003E\r\n\u003Cp\u003EWhat’s more, with Microsoft Azure’s Machine Learning services, the accuracy of CERO could be near that of these telematic applications, while the lack of reliance on external sensors makes CERO more suited for a range of vehicles.\u003C/p\u003E\r\n\u003Cp\u003EThe team has also added an incentive feature, encouraging drivers to practice eco-driving through the app by showing fuel savings, coupons and promos that are available from partner organisations or 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